Urban agriculture could produce as much as 180 million metric tons of food a year perhaps 10 percent of the global output of legumes, roots and tubers, and vegetable crops. Our team wants to help hundreds of new breed urban farmers make this decision to implement and manage a farm system that reduces labor costs and does not require you to install and maintain expensive automation technology to be economically viable. That includes your climate, your initial investment, your desired level of operating complexity, the cost of electricity in your area, your market’s sensitivities about price and preferences, etc
Will the urban agricultural revolution be vertical and soilless?
We promote controlled environment agriculture as the future of food production, arguing for its potential to address challenges ranging from climate change to food insecurity. Our urban vertical farmers have the unique ability to leverage high density growing technology and taking control of their growing environment. We help you connect with market research to find out what local tenants and business can’t get or needs more of, who your customers will be, and the potential prices you could charge. In addition to matching your crop's to market demand, it’s important to understand how you’ll physically get your produce from your facility to your customers.
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We locate your preferred geographical location and the physical space where you decide to install your vertical farm. Your business will not get off the ground or go very far without a good location. When we tell our farmers they should actually avoid competing with conventional growers, they often give us a confused look. They forget that their product has significantly fewer “unknowns” to it and customers perceive local products as a fresher, more trustworthy option. Consumers have lost trust in the conventional ways of growing food and labels like organic are a poor and increasingly confusing substitute for true transparent farmer-consumer relationship. This type of trust and transparency is only truly available with local options.